Hills Bank announces 2026 Ag Outlook Event

RIVERSIDE — Hills Bank is proud to host the 2026 Ag Outlook, a full-day conference designed to equip farmers, producers, and agricultural business owners with the insights, strategies, and tools needed to navigate today’s evolving ag economy. The event will take place at the Riverside Casino and Golf Resort on Wednesday, March 4 from 9:30 a.m. to 4 p.m., and is free to attend with advance registration. Register at www.hillsbank.com/ag-outlook

“Supporting Iowa’s agricultural community is at the heart of who we are,” said Bethany Gorsch, Senior Vice President, Treasury Management at Hills Bank. “The 2026 Ag Outlook brings together leaders in risk management, business planning, lending, and weather analysis to provide timely, actionable guidance for farm operations of all sizes. We’re excited to offer a program that truly prepares producers for the year ahead.”

Featured Speakers

The 2026 Ag Outlook will include presentations from industry experts covering financial strategy, legal planning, weather risk, and lending fundamentals:

• Adam Hocker, Founder, Future Profits Consulting

Elevate your Operation with Smarter Risk Management and Financial Reporting.

Hocker brings extensive experience in farm financial strategy, risk management, production agriculture, and profitability planning.

• Travis Schroeder, Attorney, Simmons Perrine Moyer Bergman PLC

Business, Tax, and Estate Planning in a Sue-Happy World.

Schroeder will address essential business structures and protection strategies for farmers and agribusiness owners.

• Janelle Johnson, Commercial Banker, Hills Bank

Understanding Ag Lending: What Lenders Look For & What Producers Should Know.

Johnson will share key lending insights, including what financial indicators matter most and how producers can position themselves for long-term success.

• Andrew Pritchard, Weather-Risk Communication Meteorologist, Nutrien Ag

Forecasting, severe weather, safety, and risk communication.

Pritchard will provide an in-depth look at upcoming weather patterns, risk mitigation, and severe weather preparedness for agriculture.

The day also includes a panel discussion, giving attendees a chance to engage with presenters and ask questions.

“Hills Bank has served agricultural producers for more than a century,” Gorsch added. “We understand the complexity of today’s environment, and this event reflects our commitment to providing the guidance, partnerships, and resources necessary for producers to thrive.”

For more information or to register, please contact Hills Bank or visit www.hillsbank.com/ag outlook.