BRAVA launches new product

WASHINGTON — BRAVA Roof Tile has announced the launch of Aspire by BRAVA, a line of synthetic pavers made from recycled plastic and tires recently acquired from Azek.

Aspire by BRAVA are high-performance pavers that can be used in both ground and roof applications. The pavers are made with up to 95% post-consumer recycled rubber and plastics removed from the waste stream. Additionally, Aspire by BRAVA pavers are manufactured using a process that requires 95% less energy and produces 96% less CO2 than conventional concrete pavers.

“We are excited to add to our offerings of beautiful and sustainable building products made from recycled materials,” said BRAVA President Adam Brantman. “Because Aspire by BRAVA pavers are lightweight and easy to install, this product line is about the everyday luxury of having a space to retreat to. Not only will customers have a beautiful outdoor space, but they’ll be able to take comfort in knowing that they contributed to removing plastic from the waste stream.”

The company said there was no product as easy to install, lightweight, and sustainable as the new Aspire line. With multiple colors available and a natural textured finish, the possibilities are endless for creating the perfect outdoor space. The pavers are designed with a patented grid system that reduces installation time and requires less manpower than traditional materials. At one-third the weight of comparable concrete products, Aspire by BRAVA brings high performance, from the ground to the roof.

“Expanding our product list with additional options for sustainable, durable, and beautifully authentic choices will help us not only serve existing customers, but build relationships with new customers,” said Will Hall, vice president of sales and marketing for the new product.

BRAVA has hired Business Development Manager Lee Martucci to lead efforts to grow this line. Martucci brings more than 25 years of experience in growing revenues in the building materials and related industries.

“I am excited to join the BRAVA Team and help grow the paver business,” Martucci said. “I believe customers are going to love the look and ease of installation of Aspire pavers.”